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Agriculture
UNDERSTANDING THE MODERN FARMER: CREATING EFFECTIVE BUYER PERSONAS IN THE AGRICULTURAL SECTOR
UNDERSTANDING THE MODERN FARMER: CREATING EFFECTIVE BUYER PERSONAS IN THE AGRICULTURAL SECTOR In the competitive landscape of the agricultural sector, gaining a deep understanding of the farmer has become a critical factor for success. Every day, market...
How to improve the social media presence of agricultural businesses
How to improve the social media presence of agricultural businesses Social media is a marketing strategy for agricultural businesses, however, there are still many agricultural businesses that do not fully utilize the potential of social media to connect...
HSE
Tips to improve safety in the workplace
Tips to improve safety in the workplace Safety in each job is essential to ensure the physical and mental integrity of workers. To achieve this, it is important to follow certain recommendations that allow for the minimization of workplace risks and the promotion of a...
How to build a strong culture of safety and self-care in your company
How to build a strong culture of safety and self-care in your company The essence of any HES program is for employees to have an awareness of self-care and safety in their workplaces. To implement this culture, a comprehensive and sustainable strategy that promotes...
The importance of creativity in HSE communication
The importance of creativity in HSE communication HSE areas play a crucial role in the well-being of employees and, therefore, in the effectiveness of operations. It is increasingly important to achieve effective communication with employees to ensure compliance with...
Let the customers come to me
Let the customers come to me If Video Marketing is the future, then the future has already arrived. Are you wondering if it´s worth investing part of your company's marketing budget, to make a video? You came to the right place, we’re here to help you answer...
3 tricks to make your videos stand the test of time
3 tricks to make your videos stand the test of time The world moves at lightning speed, with today's trends becoming obsolete tomorrow. Similarly, your customers' needs are constantly changing, so you and your team must keep your eyes and ears alert to keep...
Buyer person
Buyer person The business world is becoming increasingly competitive, and market orientation, as well as customer loyalty, converge in CRM strategies (Customer Relationship Management) to create community, generate connections, and share values or beliefs that...
Applied Neuromarketing in Audiovisual Communication
Applied Neuromarketing in Audiovisual Communication In Viernes, we know that a picture is worth a thousand words, so when it comes to making our communication and marketing strategies work better, what could be more effective in connecting with the consumer...